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Zee Zee: E-Commerce UX Design

Project type

UX Design

Zee Zee is a mobile e-commerce prototype designed to provide a seamless, elegant shopping experience for women who value both comfort and sophistication. As the sole designer, I led the project from research to high-fidelity prototype, focusing on creating an intuitive user flow, clear navigation, and a visually cohesive interface. Using tools like Figma, user journey mapping, and usability testing, I streamlined the browsing and checkout process to reduce friction and improve engagement. The result is a refined, user-centered design that balances functionality with a modern, luxurious aesthetic.

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